Kim Sung Hee KUHO 16FW Collection

Model Kim Sung Hee featuring for clothing brand KUHO 2016 fall/winter collection…

KUHO is a brand of Samsung’s fashion group which is aggressively advancing into western market. As a matter of fact the video was shot in New York which the company held a presentation last week.

Source: KUHO Official

Samsung is world’s biggest advertising spender

Samsung logo

Samsung spent US$4.2 billion on advertising last year, the most among global firms ranked by market researcher Asymco. The amount was more than the $3.3 billion spent by Coca-Cola, which has seldom lost its No. 1 spot in terms of marketing costs. Samsung’s arch rival Apple spent $1 billion.

Samsung used to focus on electronics parts such as semiconductors and LCD components, but it has been putting more money and energy into consumer products since it dominated the global TV market in 2006.

Last year, the tech giant claimed leading share in the global smartphone and refrigerator markets, and of its total operating profits in the first quarter of this year, 70 percent came from consumer products.

Source: Chosun